New-Zealand - Selling and buying
Reaching the consumers
The rapid growth of Internet users in New Zealand provides a developing prospect for E-marketers. New Zealanders are literate, educated, technology savvy citizens, who are willing to spend time and money over the Internet.
A large number of foreign companies' subsidiaries directly import from their parent company and then distribute their products, or complete their local production.
Franchising is a recent concept experiencing a growing success in New Zealand.
The total retail sales trend has been flat since 2007. Half of the 24 retail industries had modest sales movements, increasing or decreasing by no more than $4 million. Core retailing (which excludes the four vehicle-related industries) fell 0.2 percent (NZD 8 million).
Leading the decrease in July's 2008 sales were motor vehicle retailing, down 5.3 percent (NZD 32 million) and supermarket and grocery stores, down 2.0 percent (NZD 24 million).
Industries that had the largest sales increases were clothing and softgoods retailing, up 9.0 percent (NZD18 million), and department stores, up 5.9 percent (NZD18 million).
Market access procedures
Some goods are prohibited from importation. For more information you can log on the customs website.
For more details you can log on the customs website.
Import procedures are described on the Customs website and on the New Zealand Customs Service.
Commencing July 2008 generic import clearance procedures are detailed on the Website of the Food Safety Authority.